Southlake Oncology
Providing Visibility for Alternative Cancer Treatments

center located in Southlake, Texas. Southlake Oncology cancer clinic is known regionally for their expert

cancer treatment of all kinds of cancer but is most well-loved for their warmth, compassion and

commitment to making the experience of living with and recovering from cancer as pleasant a journey

as possible.

of Southlake, Ft. Worth, Dallas and all cities within the North Texas area. Our overall objective was

reach out to people via the internet who were looking for more personalized care who were unfamiliar

with the center’s existence. While an experienced cancer treatment center with a web site running for

several years, they had no discernible presence within the search engines and very little traffic on the

site. They had never gotten a new patient that had found them online.

analysis of the site, the site content and reviewed the internal and external linking structures. To

increase visibility in relevant search results, our team began developing new pages of optimized code

and wrote new on-page copy. While the technical team removed any impediments to the indexing of

the site, we also began a linking campaign where only a handful of relevant, related links were added on

a monthly basis. This opened up the site considerably and we began to see an increase in the number of

pages looked at by the search engines.

Within three months we began to see Southlake Oncology within the Top 30 results

 in the major search engines for critical keyword phrases. Almost a year later,

Southlake Oncology has:

More important, we achieved our objective and new patients are finding Southlake Oncology via online searches.

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